DRAMS | Turning Operational Data into Actionable Insight
Delivered by Hayley McMinn, Product Manager – 4 March 2026
In this on-demand webinar, DRAMS Product Manager Hayley McMinn explores how mature spirit producers can turn operational data into actionable insight using Business Intelligence (BI) reporting capability.
Configuring third-party reporting tools, and ensuring the right underlying data is in place, can be complex and time-consuming.
Hayley demonstrates how mature spirit producers can leverage business intelligence capability to simplify operational reporting and make sense of vast amounts of data directly within DRAMS . The recording explores BI reporting capabilities during several operating scenarios from:
- Monitoring warehouse capacity and spirit volumes
- Identifying barcode scanning errors for investigation
- Understanding vat or tank utilisation and constraints
- Evaluating cask filling and dumping activities
- Tracking spirit production against targets
- Measuring operational losses against tolerance levels
- Tracking planned tanker receipts and dispatches
The webinar recording includes the simple creation of custom BI reports and dashboards, without SQL or database expertise, to empower spirit producers to track, analyse and transform operational data into meaningful KPIs – without SQL or database expertise.




















































































